Digital interactions are ubiquitous. This is why delivering superlative digital customer experiences (DCX) now outshines ‘product’ as a success differentiator. However, cracking it is easier said than done as enterprise knowledge is often packed into fragmented channels and disparate repositories.
In our session at TSIA World: Interact, we shed light on how you can break down these silos to enable seamless cross-channel communication. Our clients, Lorrin Minton and Igal Dar, from SailPoint Technologies, revealed how acting on small, data-driven insights encouraged them to make impactful improvements in DCX to maximize self-service.