Last Updated: September 18, 2025With 88% of customers expecting brands to provide self-service support, a well-designed portal is crucial. However, a poorly designed self-service portal will frustrate users, leading to higher support requests and lower ROI.
So, how do you create an effective self-service support portal? By following five key design principles, you can enhance user satisfaction, reduce agent workload, and boost business success.
Let’s explore these essential design principles.
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Conclusion
A well-designed self-service support portal doesn’t just support customers—it empowers them. By embracing these five principles, you can create a frictionless support experience, reduce agent workload, and improve business ROI.
Looking to deliver an exceptional self-service experience? Leverage AI-driven search and intuitive design to transform customer interactions across self-service support portals!
